CRU FINANCIAL OS

Grow a profitable business without growing your back office

Cru is your personal back office for construction. Close your books, forecast cash, catch overbilling, and chase what you’re owed, all with your approval.

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Connect in minutes  ·  Your agents live same day  ·  Free for 1 month

Cru dashboard product screenshot
TRUSTED BY THE BEST IN CONSTRUCTION
The time and money our customers get back
<5 min
To connect Cru
500+
Hours saved per year
$30K
Saved yearly
85%
Bookkeepers use daily
Who it's for

Built for the people who carry the numbers

One platform, three very different jobs to make easier. Cru complements your team, it doesn't replace anyone.

Owner / CEO

"I want to know if a job made money before it's over."

Live job costing on every project, a rolling 13-week cash view, and a P&L you can trust on the 3rd instead of the 30th. Walk into your next bid knowing exactly what the last one earned you.

CFO / controller

"I want numbers clean enough to forecast off."

Retainage-aware AR aging that understands GC pay cycles, verified entries synced to QuickBooks, and a full audit trail behind every one. Add a CPA or CFA by the hour when you want a second set of eyes.

Bookkeeper / office manager

"I want the data entry gone. Not my job."

Cru drafts, you approve. Transactions arrive categorized and matched, COIs get submitted and renewed for free, and month-end stops eating a week of your life.

Why Accountants and CFOs switch

BOOKKEEPING
Every transaction categorized automatically
The bookkeeping agent reconciles bank activity in real time, no manual entry, no end-of-month scramble to catch up.
INVOICE MATCHING
Every invoice is matched against a quote
Catch overcharges and mismatches automatically. Proactively reach out to suppliers to correct mistakes.
REVIEW QUEUE
You're in charge, review before you approve
Every agent action loops in a human. Cru drafts the entry, you approve it.
You stay in charge

Nothing hits your books without you saying yes.

Review and approve. Every agent action loops through a human before it's final.
See the receipt. Each entry links back to the invoice, bank line or email it came from.
Full audit trail. Who approved what, when, and exactly what changed.
Your data stays yours. Read-only connections, bank-level encryption, never sold or shared. Export or cancel any time.
Review queue · 6 entries
You approve
Ferguson Enterprises — $12,48096% confident
Materials · Terminal C Electrical · matched to PO-1182 from Gmail attachment
Unit price 18% above quote — $485 overFlagged
Materials agent · conduit, 500 ft · quoted $5.40/ft, billed $6.37/ft · invoice $3,185
Retainage reclass — $21,24092% confident
Bookkeeping agent · INV-2836 · posts to QuickBooks on approval
AI Agents

A back-office crew that never clocks out

Cru agents handle your most painful workflows automatically. Browse the full library and watch it grow.

Live

Bookkeeping Agent

Categorizes every transaction and keeps your books reconciled in real time.

Live

Cash Forecasting Agent

Rolling 13-week cash forecast so shortfalls show up weeks before they hit.

Live

Collections Agent

Detects overdue invoices and chases payments automatically.

Live

Materials Agent

Matches every invoice against quotes and flags discrepancies before you pay.

Live

Job Costing Agent

Real-time job costs vs. estimates so overruns surface while you can still act.

Live

COI Agent

Watches your email and submits certificates of insurance automatically.

How we compare

Compare the difference

Here's why Cru stands out from what you're already using.

CruAI-native, built for subs
Construction ERPFoundation, Sage 300, CMiC
Accounting + spend toolsQuickBooks, Ramp, Bill.com
Generic AI bookkeepersHorizontal AI accounting tools
Manual or outsourcedIn-house team or a bookkeeping firm
Time to go live
Under 5 minutes
Months of implementation and paid setup
Days, plus ongoing manual configuration
Days
Weeks to hire, longer to train
Who does the data entry
Cru drafts it, you approve it
Your team, into the ERP
Your team
Partly automated, no construction logic
A person, line by line
Retainage
Understood everywhere — AR aging, forecasts, job cost
Supported — if someone keys it in
Workarounds only
Not understood
A spreadsheet someone maintains
Job costing
Live, per project, against estimate
Strong — but as of your last close
Class or project tags only
No
Monthly at best
Reads your GC billing platform
Yes — Textura, GCPay, Procore pulled automatically
Sometimes, via custom integration work
No
No
Someone logs in and re-types it
Catches material overcharges
Every invoice matched to the quote
No
No
No
Only if someone checks each line
COI / insurance compliance
Automated and free forever
Separate module or vendor
No
No
Manual chase, every renewal
Chases what you're owed
Automated, on a schedule
Reports only
Basic reminders
No
When someone has time
Cash forecast
Rolling 13 weeks, retainage aware
Static period reports
Bank balance and basic projections
No
A spreadsheet, updated occasionally
Human approval on every action
Yes, by design
Nothing is automated
Not applicable
Often posts without review
Yes, but slowly
What it costs
$500/month, every agent included, cancel anytime
Annual license plus implementation and support fees
Inexpensive — the gaps cost you elsewhere
Low price, low ceiling
A salary, or a monthly retainer
Works alongside what you have
Yes — sits on top of your stack
No — it becomes your system
Yes
Yes
—

Already on Sage or Foundation? Keep it. Cru runs on top and handles the work your ERP was never built to automate.

Your existing stack

It plugs into what you already run, securely and fast

Connect in under five minutes, all read-only.

01

Your accounting file

On QuickBooks Online, Cru reads your ledger and syncs verified entries back, so the file your CPA opens is the one you already trust. On Sage or Foundation, Cru runs alongside it — no migration, no re-chart of accounts.

QuickBooks Online — two-waySageFoundationSpreadsheets
02

Your GC billing platforms

Invoices, pay applications and payment status pulled in automatically — so nobody on your team re-keys a number that already exists somewhere else.

TexturaGCPayProcore
03

Your email

Powers automatic COI submissions and renewals, and captures the invoices, quotes and change orders that only ever arrive as an attachment.

GmailOutlookMicrosoft 365
04

Your bank

A read-only feed for reconciliation and a cash position that's current today, not as of last month's statement.

Bank feeds via PlaidRead-only
Read-only by defaultBank-level encryptionNo payment permissionsMutual NDA on requestDisconnect any time
Day 1
Connect your bank, email, accounting file and GC platform. Under five minutes.
Week 1
Your first clean close, on reconciled data — not a guess.
Week 2
Cash forecasting and job costing switched on across active projects.
Week 3
Full crew running. Materials checks, collections and COIs on autopilot.

Hear from our customers

Customer stories

“Cru has really changed the way we handle expenses and quotes. It automatically flags unit price differences between quotes and bills, helping us catch things we would’ve missed before - and it’s already saved us money. Plus, it’s taken hours of work off my plate.”

CFO
Drywall Subcontractor
Essential

85%

of Cru customers use Cru daily

Trusted

91%

of Cru customers would recommend Cru to other subcontractor owners.

Customer stories

“We used to spend hours manually entering everything into our bookkeeping software. Cru now pulls invoices from email and instantly shows cashflow and job profitability. It’s a big win for us.”

Accountant
Electrical Subcontractor
*Based on customer feedback Results may vary by company.
What is Cru?

Cru is an AI-native financial operating system built for construction subcontractors. Instead of a dashboard you configure yourself, Cru gives you a crew of AI agents that handle bookkeeping, cash forecasting, job costing, materials tracking, collections, and GC compliance (COIs) automatically.

How is Cru different from QuickBooks or a regular bookkeeper?

General tools like QuickBooks or Ramp don't understand retainage, job costing, COIs, or GC billing platforms like Textura. Cru is built specifically for subcontractor workflows, connects to your existing tools in one click, and runs the work itself instead of giving you another spreadsheet to fill in.

How long does it take to set up Cru?

Most subcontractors are live the same day. You connect your bank, email, and accounting system (like QuickBooks, Sage, or Foundation), and your first agent starts working immediately.

Is my financial data safe with Cru?

Yes. All integrations are read-only and bank-level encrypted, Cru is SOC 2 certified, and every agent action is reviewed and approved by your team before it's final, nothing runs unsupervised.

Does Cru replace my bookkeeper or accountant?

No. Cru is built to complement your existing team, not replace them. It takes over repetitive data entry and reconciliation so your bookkeeper or CPA can focus on higher-value review and advisory work.

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Cru integrates with your existing tools in one simple click

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Book a 30-minute demo

Bring a recent invoice or materials bill. We’ll connect sample data and show you what Cru’s agents would flag, categorize, and forecast — live on the call.

30 minutes, no slides — just the product
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No commitment · no long-term contracts
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